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Mass communications is one of the most preferred career choices among the youths. The term mass communication encompasses several different fields like journalism, public relations, advertising, media and broadcasting etc. One can join a mass communication course on undergraduate and graduate levels. Also popularly known as Mass Comm, this is a universally popular career choice. The way, new modes of communications have arrived on the scene, future holds lots of promises for mass communication students. New online portals, surfeit of news channel, sports channel, soap operas, magazines, movies etc require plethora of quality mass communication professionals who can handle the burgeoning job profiles in the industry.
Most of the educational programs in communication are specialized to specific industries. For mass communication students, the fields of public relations, media and journalism are the most competitive ones. For someone who wishes to make his career in the growing media sector, it is important to get formal training in the updated course and its various branches. Colleges and universities across the world offer wonderful study courses and training grounds for the future media personnel in segments like Broadcast Journalism, Photography, Radio Journalism, Advertising, Print Journalism, Newspaper Journalism, Print and Publishing, Film Making, TV Screenwriting, Media Production, Magazine Journalism, Scriptwriting, Film Studies etc. If you are a graduate with prior work experience in this field then you can go for your masters in Mass Communication from any reputed institution. Most of the institutes want certain work experience and clearance of written test. If you have a portfolio of your work samples, your chance of getting a good job surely increases.
Mass communication courses usually include subjects like;
Communication and Social Change
Communication Law and History
New Media - Community and Criticism
Communication and the Environment
International Media
Communication Ethics
Comparative Media
Public Opinion and Mass Media
Telecommunication Policy
The Internet and Politics
These are just some common course subjects. However, the course content can differ from country to country and course to course. Mass communication is one area of academic study that has grown steadily over the years. For a qualified mass communication professional, finding is job is never so difficult. Though, the field is challenging and hugely competitive but for talented ones, there are always job prospects in news media, advertising or public relations agencies, publishing houses and research institutes. While choosing mass communication as the major subject, students must ensure that the program is accredited to a recognized governing body. The complete transformation of digital communication technology will further boost mass medium and that will result into creation of several new jobs.
In India, there is no dearth of quality mass communication courses and institutions offering them.
Some of the prominent ones are;
IIMC, New Delhi
International School of Business and Media (ISB&M), Pune
Xavier Institute of Communication, Mumbai
Symbiosis Institute of Mass Communication, Pune
Mudra Institute of Communications, Ahmedabad
Film and Television Institute of India, Pune
Manorama School of Communication, Kottayam
Asian College of Journalism, Chennai
Indian Institute of Journalism and New Media, Bangalore
AJ Kidwai Mass Comm Research Centre, Jamia, New Delhi
Times School of Journalism, New Delhi
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