While managing the investment portfolio; it is important to remember that the riskier strategic investments should always be balanced with more conservative investments. The investment mix should be constantly monitored to assess which investments are on track, and which are the ones that need help and which are the ones that need to be shut down.

However, the key of successful portfolio management lies in the execution. A strong portfolio management program can turn any sinking investment around and do the following:

-Maximize value of investments while minimizing the risk
-Allow investors to schedule resources more efficiently
-Reduce the number of redundant investments and make it easier to kill loss making investments.

And of course portfolio management definitely means that you are left with more money in your pockets. Efficient portfolio management also reduces overall expenditures by 20% by saving the losses that are otherwise made on loss making investments.

So far in India, most of the middle class earners have been risk-averse and therefore park most of their savings in Fixed Deposits and Other Savings Accounts, though the yield from such investment avenues is very low. However, the recent trend has been such that more people have been attracted towards investment in Mutual Funds and Equities. It is in this light that Portfolio Management Companies have been gaining prominence in India. The trend is only set to go upwards in the years to come, as the Indian middle class becomes more risk friendly.

~ Category editor Sakina Kadiwala. copyright data indianchild.com

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