multi level marketing
| Multi level Marketing is not a
very viable concept, even theoretically, nor is it a very profitable
means of distribution for all parties involved in Multi level Marketing.
This non-viability is basically caused by a heightened expectation of
easy money. In fact the concept of Multi level Marketing is no longer new. It is also exempt from the normal rules of the market and the way goods and services are otherwise sold. Many companies have tried the concept of Multi level Marketing and most of them have failed. Some of the Multi level Marketing efforts have in fact been miserable failures in spite of the fact that they offer excellent products. After almost 25 years of failed attempts in the area of Multi level Marketing, it is time to analyze the reasons for its failures. Firstly it is important to analyze the driving mechanism of Multi level Marketing. The driving mechanisms are intrinsically unstable, and therefore tend to over saturate the market with no one noticing. Multi level Marketing can never equalize into profitability the way companies in the real world can. This is the reason that the organization as a whole cannot, be profitable. It is usually the unfortunate distributor at the bottom who is the loser. Of course money can be made with Multi level Marketing. But the money being made is not always legitimate and sometimes made via a sophisticated con scheme. In India a few companies have introduced Multi level Marketing in a very large scale, by quoting and promising very high returns. A large number of the people belonging to the middle class population of India have joined into this dying business of Multi level Marketing by paying an entry fee into the business. This only goes to prove the wide spread reach of this failing concept in India. ~ Category editor Sakina Kadiwala. copyright data indianchild.com |
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