Scientists were rated as great heretics by the church, but they were truly religious men because of their faith in the orderliness of the universe.
–Albert Einstein

Politics is more difficult than physics
–Albert Einstein

Science is a wonderful thing if one does not have to earn one’s living at it.
–Albert Einstein

Philosophy is the science which considers truth.
–Aristotle

There is a single light of science, and to brighten it anywhere is to brighten it everywhere.
–Isaac Asimov

The great tragedy of science — the slaying of a beautiful hypothesis by an ugly fact.
–Thomas Huxley

Science may have found a cure for most evils; but it has found no remedy for the worst of them all- the apathy of human beings.
–Helen Keller

It is only by introducing the young to great literature, drama and music, and to the excitement of great science that we open to them the possibilities that lie within the human spirit — enable them to see visions and dream dreams.
–Eric Anderson

Organic chemistry is the chemistry of carbon compounds. Biochemistry is the study of carbon compounds that crawl.
–Mike Adams

If it’s green, it’s biology, If it stinks, it’s chemistry, If it has numbers it’s math, If it doesn’t work, it’s technology
–Unknown

The things that will destroy us are: politics without principle; pleasure without conscience; wealth without work; knowledge without character; business without morality; science without humanity; and worship without sacrifice.
–Mahatma Gandhi

Every attempt to employ mathematical methods in the study of chemical questions must be considered profoundly irrational and contrary to the spirit of chemistry…. if mathematical analysis should ever hold a prominent place in chemistry — an aberration which is happily almost impossible — it would occasion a rapid and widespread degeneration of that science.
–Auguste Comte

Chemists are, on the whole, like physicists, only ‘less so’.They don’t make quite the same wonderful mistakes, and much what they do is an art, related to cooking, instead of a true science. They have their moments, and their sources of legitimate pride. They don’t split atoms, as the physicists do. They join them together, and a very praiseworthy activity that is.
–Anthony Standen, Science is a sacred cow (1958).

A new scientific truth does not triumph by convincing its opponents and making them see the light, but rather because its opponents eventually die, and a new generation grows up that is familiar with it.
–Max Planck

Everyone has a right to a university degree in America, even if it’s in Hamburger Technology.
–Clive James

The scientific theory I like best is that the rings of Saturn are composed entirely of lost airline luggage.
–Mark Russell

OK, so what’s the speed of dark?
–Steven Wright

New ideas pass through three periods:
*It can’t be done.
*It probably can be done, but it’s not worth doing.
*I knew it was a good idea all along !
–Arthur C. Clarke

If rats are experimented on they will develop cancer.
–Morton’s Law

Man can’t help hoping even if he is a scientist. He can only hope more accurately.
–Dr. Karl Menninger

Formerly, when religion was strong and science weak, men mistook magic for medicine; now, when science is strong and religion weak, men mistake medicine for magic.
–Thomas Szasz, M.D.

Science is not a sacred cow. Science is a horse. Don’t worship it. Feed it.
–Aubrey Eben

Science without religion is lame, religion without science is blind.
–Albert Einstein

Quantum mechanics is very impressive. But an inner voice tells me that it is not yet the real thing. The theory yields a lot, but it hardly brings us any closer to the secret of the Old One. In any case I am convinced that He doesn’t play dice.
–Albert Einstein

Social science primarily studies the social life of individuals and groups. Social science is made up of many different disciplines catering to specific subjects. Social scientists are well trained professionals that study and research all characteristics of society including group relationships, human behaviors, past events and accomplishments, decision making and change agents etc. It is their job to conduct extensive research and inform the public and organizations about different aspects of human life. They play a crucial role in suggesting solutions to governmental, personal, business, environmental and social problems. Social scientists thrive on research and analyses. They collect facts and create new theories. Their modus operandi includes making questionnaire, interviewing people from different demographic locations and experimenting. They also perform field investigations for more concrete findings.

Social science does not work in isolation. It is an umbrella branch under which there are different fields of study. This discipline offers career options like sociologists, social scientists, market researchers, urban planners, political scientists, geographers, anthropologists and archaeologists. A social scientist needs to specialize in a certain field and thereafter, conduct researches and make recommendations about how the resultant findings can be used to improve society through a variety of measures. It is a very interesting field that involves lots of analysis, research, data synthesis and fieldwork.

To become a social scientist, ideally one should have a master’s degree or Ph.D. in his/her field. Those looking to make a career in teaching and researching at a college or university require a Ph.D. as basic qualification. For entry level assistant jobs like management trainee, research assistant and teaching positions in elementary and middle schools, a bachelor’s degree suffices but it can’t take one too far in this field. Social scientists also study technical and mathematical fields like statistical software programs and Geographic Information Systems (GIS) etc. The knowledge of mathematical and quantitative research methods has become very vital in the field of social science. Field experience and internships play a crucial role in the careers of social scientists. One can find internships at nonprofit organizations, local museums, government agencies and volunteer research agencies.

A social scientist can also obtain required license and certification from accredited bodies. For instance, those willing to make career in geography science, can opt for voluntary certification programs offered by the GIS Certification Institute (GISCI). To make it big in this field, one needs to have excellent written and oral communication skills, ability to think logically and methodically and systematic attention to detail. Data is perhaps the most useful thing for a scientist so he should be able to collect and organize research data properly. The demand for social scientists is not going to slow down in near future. Need for research works in different fields, urban planners and geographers etc will drive the job opportunities for qualified and experienced social scientists.

In India, some of the institutes offering courses in social science are:-
Indian Institute of Social Welfare and Business Management, Calcutta University
Tata Institute of Social Sciences, Mumbai
University of Delhi, Delhi
Karve Institute of Social Science, Poona University, Pune
Palli Sangthan Vibhag (Rural Reconstructions College), Vishwa Bharati University, Shantiniketan
Jamia Millia Islamia, Jamia Nagar, New Delhi
Institute of Social Sciences, Agra

Civil engineers play a major role in our society. It is one of the broadest of the engineering disciplines. Civil engineers perform a wide variety of role. Right from planning, designing and supervising the construction of facilities essential to modern life to maintaining the final product, civil engineers do it all. They are also involved in estimating costs for labors and materials. Civil engineers are responsible for handling infrastructure projects in buildings, roads, airports, tunnels, damns, water supply system, highways, offshore structures, bridges, transit systems, wastewater treatment plants and harbors etc. It is his job to construct the project to the required scale. Civil engineers are highly knowledgeable. They have good administrative skills as well.

Civil engineers have the choice of specializing in particular areas like work for government bodies or transportations. The demand for civil engineers can never subside because of increasing population and need for creating roads, bridges and buildings. Most of the infrastructural projects cannot be maintained or repaired without the expert guidance of these engineers. Civil engineers play a vital role in our lives.

As far as courses for civil engineering are concerned, they are certainly very popular within the field of engineering. One must have a bachelor degree in engineering to get into entry-level engineering jobs. The course curriculum for a typical engineering program covers subjects like, mechanics, hydraulic engineering, construction engineering, surveying engineering, civil engineering system, transportation engineering, construction planning and scheduling, fluid mechanics and constructional materials.

Civil engineers need to obtain license by completing a degree program approved by Accreditation Board for Engineering & Technology (ABET), four years of work experience as an engineer and successful completion of a state licensing examination. Those who wish to make further advancements in this field can go for additional certifications like water resources management, structural design, construction engineering and management and transportation etc.

If you want to pursue civil engineer course in India then, you need to prepare for BE/B.Tech in Civil Engineering. The basic eligibility is 10+2 or equivalent examination, with Physics, Chemistry and Mathematics. The course duration is of 4 years and selection is made on the basis of marks secured in 10+2 exam and marks secured in Joint Entrance Exam (JEE) conducted by IITs or All India Engineering Entrance Exam (AIEEE) or other state and national level exams. After BE/B.Tech, one can further his studies to M.E or M.Tech or Ph.D. in civil engineering.
Several prestigious institutes in India offer courses in civil engineering.

Some of the major ones are;
IITs at Chennai, Delhi, Guwahati, Kanpur, Kharagpur, Mumbai, Bangalore and Roorkee,
Indian Institute of Information Technology, Allahabad,
Haldia Institute of Technology, Haldia,
Delhi College of Engineering, Delhi,
Lingaya’s Institute of Management & Technology, Faridabad,
Indian Institute of Information Technology & Management, Gwalior,
Indian Institute of Science, Bangalore,
Anna University, Chennai,
Birla Institute of Technology, Pilani and
IEC College of Engg. and Technology, Greater NOIDA.
Apart from these reputed institutions, plenty of regional engineering colleges also offer Civil Engineering courses.

Business development managers are in charge of developing the business side of the company. It is the job of business development managers to identify and deal with all the business opportunities available to the organization. Business development managers (BDM) play a vital role in the success of a company. They help organizations to grow. BDM has adequate knowledge of the sales and marketing aspect of the business. A BDM is well versed with different sides of the business but he specializes in thorough assessment of the current marketing conditions and the ways to maximize the profit of the company. He is consistently identifying the target markets and devising new strategies to capture the maximum market share. A BDM is a very crucial cog in the marketing wheel of the firm. 

A business development manager performs several tasks. Sometimes, he acts as a market researcher and some other times; he performs the job of a market strategist. For example, he gathers important data about competition in each market along with tastes and trends of the customers. Based on the findings, he can devise useful strategies to get the maximum out of a product launch. Business development managers oversee all the activity in the market and make sure that target sales figures meet the established business models. It is the job of development managers to attract new customers and retain the old ones through tempting business proposals. 

The role of business development managers is full of responsibilities. He needs to be aware of overall business trends, prepare detailed business plans with attainable goals and objectives, coordinating with other professionals/departments of the firm and making presentations to the prospective clients. A good BDM possesses effective communication and interpersonal skills along with good business knowledge. Negotiations are an integral part of the job profile of business manager so he needs to be good at negotiations as well. It is a highly stressful job because of all the deadlines and targets so BDM needs to be patient and he must have ability to stay calm under pressure. His problem solving skills can work wonders in this field. 

As far as qualifications for a business development manager are concerned, there are no standard criteria. It depends upon the particular company and its recruitment policies. However, it helps to have a MBA degree with marketing specialization. He must have studied business management and economics. Though, a bachelor’s degree is enough to get a job at entry-level in this field. Those with experience are always given preference over fresher. 

Business development managers manage to earn a healthy salary. The pay scale depends upon nature of the business and experience of the individuals. A business development manager can find suitable employment opportunities in many fields including consulting, telecom, pharmaceutical, retail, real estate, software and infrastructure companies. Experienced business development managers will always have several lucrative job opportunities. Demand for BDMs is expected to remain high considering emergence of new businesses. Career in business development management is quite exciting and rewarding.


Indian government cabinet gave approval to the new graphic symbol for the rupee on 15th July 2010. It is a well calculated move to project Indian currency as an icon of the growing importance of India in world’s economy. By giving its approval for new rupee symbol, India joined a very elite group of the USA, UK, Japan and European Union to have its own currency symbol. The new rupee symbol is a welcome addition to India’s influential role on the global stage. Considering the reputation of Indian financial markets, it was only fitting for Indian currency to have its own symbol.

India is one of the fastest growing economies along with China. The country has kept clocking over 7%-9% of growth rate every year and that’s no mean feat in a world which is still grappling with aftereffects of economic recession and re-emergence of downturn in certain parts of Europe. However, India remained an exception even during the worst two years of world economy in 2008-09. The growth rate didn’t slow down considerably and Indian remained a shining light in the gloom and doom scenario of recession. That reflects the strength of the Indian economy. Considering this, it was only recommended to have a unique Indian rupee symbol.

The symbol also helps in distinguishing the Indian rupee from the similarly-named currencies of Sri Lanka, Pakistan, Indonesia and Nepal. Worldwide, renowned economists have expressed their approval and delight at this new phenomenon. The new symbol will prove crucial in enhancing India’s growing financial clout. The rupee symbol reflects ever-increasing economic linkages between India and the world.

Till now, Indian rupee was abbreviated as Rs, Re or INR. But soon we will have Indian rupee symbol in keyboards and other places. New symbol is a reflection of Indian ethos and culture. The symbol would be used across a wide range of technical applications including mobile phones, computer software, banners and web world. This will be definitely registered as a historic step in Indian economy that only reinforces the important role played by Indian economy in the global market. New Indian rupee symbol definitely gives all the Indians a reason to feel proud of our country.

 

» more about rupee symbol | Importance of Indian rupee symbol | History of the Indian rupee symbol | How re-branding rupee can help brand India | Download Indian rupee images photos |

Medical education in India is controlled by the Medical Council of India (MCI). The primary role of MCI is to monitor and inspect the medical education provided by the states, universities and colleges. A career in medicine has always been a dream for thousands of Indian students. MCI sets the standards for medical education in India. Plenty of prestigious colleges and universities in the country grant MBBS, MS, MD, BDS, MDS and other Graduate or PG degree or diploma in medical field.

The MBBS course is of four and a half year. Thereafter, students have to go through one year of Compulsory Rotating Residential Internship. The MBBS course takes place in three stages in which first stage is for 12 months. In this stage basic science subjects like Anatomy, Physiology and Biochemistry are covered. The next stage has subjects including Pharmacology, Pathology, Microbiology and Forensic Medicine and it goes for 18 months. The last and most important stage covers Ophthalmology, Community Medicine, General Medicine, Paediatrics, Surgery, Orthopaedic Surgery and Obstetrics & Gynaecology. This stage is of 24 months. 

The profession of a doctor is perhaps the most respected one. It is a noble profession. A doctor gives a new life to the fellow beings. This is also a lucrative profession that offers plenty of earning opportunity along with respect. Considering India’s huge population, the percentage of doctors as compared to the total population is still negligible. There are several MBBS entrance tests in India conducted by different institutions and states. Getting through the MBBS entrance exam is not an easy task. It demands huge efforts and considerable patience. The scope for MBBS graduates is very bright because of continued emphasis on healthcare services by the central and state governments. 

Candidates willing to obtain a medical seat need to appear for various entrance tests on All India level. The basic eligibility is successful completion of 12th standard or equivalent with 50% marks in aggregate. 

Some of the most popular entrance tests for MBBS are; 

AIPMT – All India Pre-Medical/Pre-Dental Entrance Exam. 
AIIMS – All-India Institute of Medical Sciences Entrance Examination. 
AICEE – All India Common Entrance Examination, by Veterinary Council of India. 
AFMC – Armed Forces Medical College Pune Entrance Exam for admission into MBBS.
CBSE PMT – Conducted by CBSE on all India basis. 
CMC Vellore Entrance Exam – Conducted by CMC Vellore for admission into MBBS, BSc(Nsg), BOT, BPT, BSc(MLT) courses.
DUMET – DUMET or Delhi University Medical/Dental Entrance Test 
JIPMER Entrance Exam – Jawaharlal Institute of Post-Graduate Medical Education and Research, Pondicherry 
PMET – Punjab Medical Entrance Test conducted for admission into the first year of MBBS, BDS, BHMS and BAMS courses in the medical colleges of Punjab.
State Medical Entrance Exams – PTU CET, RPET etc. 

Apart from these entrance tests, several other state MBBS entrance exams are conducted all over the country. Few medical colleges also offer seats to NRI/Foreign students. Different exams have different patterns but usually, most of the MBBS entrance tests are conducted in two stages of Preliminary and Final examination. Questions are of objective types based on science subjects, Botany, Zoology, Physics and Chemistry. Students have to attempt maximum questions possible in given duration.

Copywriting refers to writing content to promote people, businesses, ideas, and opinions. Copywriters use words to convey a specific message. They are trained professionals that have acquired expertise in preparing a variety of content for advertising purposes. Copywriters usually work for publications and broadcasting firms. They create awareness about diverse range of products and services with fascinating words.

They are good at creating web content, sales letters, audio and visual advertisements, billboards, slogans, scripts for radio and television commercials, jingles, tag lines and promotional brochures. Copywriters use informative and persuasive text on websites and in advertising campaigns and marketing materials.

The nature of a copywriter’s work is such that, he/she is supposed to work closely with clients to create the desired theme or slogans. They use texts to bring concepts to life which is so very essential in creating a successful marketing campaign. Copywriters have to work in close sync with client servicing personnel and artistic directors.

He has to take into consideration exact needs and requirements of the clients and create exact copy. It is their constant endeavor to persuade readers, viewers, and listeners to buy a specific product or service.

Copywriters are an essential part of advertising agencies, public relations firms, newspapers, web development companies, magazines and publication houses. Copywriters don’t just create fascinating copies. They also write general interest stories for newspapers and press releases for companies.

The role of a copywriter further extends to coming up with ideas for textual content, coordinating with clients, researching, writing copy and proof reading. If you have a passion for words and want to make a career in copywriting, you will need to complete your bachelor’s in English, journalism, or other related field. However, if you have a postgraduate degree then your chances of getting a good job become much higher.

In this field, one needs to be sufficiently experienced. Most of the employers look for professionals with relevant experience and impressive portfolio. One can join any of the several short-term copywriting certificate courses by different institutes. Many educational institutions also offer placement services to the copywriters. To gain practical experience, many aspiring copywriters complete internships or obtain part-time jobs with school and local newspapers and other publications. Additionally, majority of the employers provide on the job training to the new recruits so that they get familiar with the work supposed to be handled by them.

The best way to learn is by shadowing experienced writers and completing simple tasks. As copywriters gain experience, they can move to more advanced tasks. This job is as much about requisite education and experience as it is about networking skill. The job of a copywriter can be quite hectic. This job can be financially very rewarding once the candidates have relevant experience. However, one needs to adjust during the initial period because of low packages and huge competition.

Educational institutes in India offering courses in copywriting are:-
Institute of Copywriting,
Pranah Institute of Advertising Copywriting (New Delhi)
Atlantis IMC (Mumbai). There are several other institutes that offer courses in copywriting.

“Here comes the bride, All dressed in white…” is not the only popular wedding song to ever exist, contrary to what people believe. In fact, there are so many songs, that brides and grooms go crazy selecting what should be played, and in what order on their wedding day.

Why are songs so important during weddings? This is because music is considered one of the ingredients for celebration. In fact, without music it would just be a dull affair like any other.

In fact, in India every culture has a collection of popular wedding songs that are either sung and performed live or then just performed too while it plays in the background.  Indian wedding songs, no matter from which part of the country it comes from, or in which language it is penned, forms an integral part of the wedding celebration. In most Indian cultures, it is customary to have a song and dance function a night before the wedding.

On that night all friends and relatives gather and they perform to popular wedding songs. These songs maybe dedicated to the bride and groom, member of the family of the bride and groom, or are situational. All are performance oriented, with well meaning words. Some songs prepare the girl in a comical way for what she is to expect from her in-laws. All is done in sporting spirit.

In fact, nowadays it has become a fashion to rehearse and perform to Indian film songs that are picturized on the wedding scene. In fact, the film wedding songs are the most popular in India. After performing and singing the folk wedding songs, invariably the entire wedding entourage would shift to the film wedding songs.

While in India the predominant wedding songs are the folk ones that have come down through the ages, as well as those that form a part of the film; the Christian weddings too have the popular ones that are situational.

However, while performing at the Christian weddings, there are songs that have been created to serve each singing member’s purpose, which includes the friends, relatives and family members. But then, when preparing for a wedding, one can draw up a list of all the wedding songs and classify them in accordance so that each one can sing or perform to a dedicated song. The classifications could include:

· Father/mother to daughter songs

· Father/Mother to son Songs

· Wedding celebratory songs

· Bride-bridegroom songs

· In-laws songs

Author Annie Zaidi.

Wedding song Directory :

weddingsetgo.com/ – Offers a list of ten most popular songs played during marriages.

worshipmusic.com/wedding.html – Sells Wedding Music & Wedding Anniversary Music Cds. Browse collection online.

musicconnectioninc.com/wedsongs.html – Provides Samples of popular wedding music and wedding songs to listen and order.

Tamil film industry is the most powerful in south Indian regional cinema world. In fact, when the concept of movies and music in India started, Chennai along with Mumbai and Kolkata was the major entertainment centre. Other regional film industries took their inspiration from Tamil entertainment industry. Like Tamil films, Tamil film songs also have a rich history.

In fact, if we go back to history books, Carnatic music that is one of the two major classical music in India, originated in the state of Tamil Nadu. Carnatic music is still in existence and quite popular too. Tamil film songs also found their seeds in the carnatic music. Many popular Tamil film songs are inspired from ragas of Carnatic music.
Tamil people have always loved music in all its forms. With the changing times, the taste of people has also changed. New genres of music like pop, rock, western, country etc have spread their wings. People of Tamil Nadu have fond association with popular film music and that explains record number of album sales registered in the state every year. Tamil music industry has given us several renowned talents.

The musical wizard, A R Rehman is a product of Tamil music only. Before making it big in India and on world stage, he learned the ropes of music in Chennai. Other prominent composer Ilaiyaraaja who is also a recipient of several Film Fare and National awards is from Tamil Nadu only. Apart from these two, other prominent composers of the state are, Yuvan Shankar Raja, Harris Jayaraj, Karthik Raja and Vidyasagar who have kept giving us melodious and soul-stirring music.
Tamil film music is very innovative in nature. The musical blend of different genres like western and carnatic makes music of Tamil films very appealing. As far as range of music is concerned, melodic and rhythmic patterns rule the roost here. Use of latest electronic instruments has also contributed a lot in popularising Tamil film songs among the youths. Some of the recent released film music albums like Paiyaa, Naan Avan Illai, Aval Peyar Thamizharasi, Renigunta, Siddu plus two first attempt etc have proved to be major hits. Famous Tamil film singers are, SP Balasubramanium, Hariharan, Jayachandran, KK, Karthik, Sreenivas, Mano, KJ Yesudas and Madhu Balakrishnan etc..

 

Home » History of Indian Films »  | Tamil film songs | Malayalam film songs | Hindi remix songs | Kannada film songs |

David Ogilvy once said ‘It takes a big idea to attract the attention of consumers and unless your advertising contains a big idea, it will pass like a ship in the night.’ Advertising is the womb for ideas, the place where great ideas are born and delivered. Fondly referred to as the ‘Mad Ad World’, the field of Advertising is a crazy riot of pitches and deadlines where target-driven client servicing executives harrying and ‘scaring’ the creative hardskulls whittle about for layouts and presentations. Welcome to your Career in Advertising!
Advertising is an enormous field.

You cannot say I want to get into Advertising and get into it. It will be like gaining entry into a 4-xenon multiplex without knowing which movie to watch. Before you know it you get into the wrong audience, get bored and walk out of it. Here’s a quick scan of various careers in advertising from which you can take your pick. Modern Advertising is structured as 1) Above the Line Advertising (ATL) and 2) Below the Line Advertising (BTL). In brief, ATL refers to advertising that uses mass media for communication e.g. TV, newspaper (print), Outdoor (hoardings), Internet etc.

BTL refers to niche forms of advertising such as events, PR, promotions etc that are actually an offshoot of the ATL. The nitty-gritty can be dealt with once you take up an Advertising course. We shall take you through the various careers in advertising via the process of advertising.

Agencies have teams dedicated to particular brands. Teams comprise of client servicing, creative and production. The Advertising process begins when the client-servicing executive approaches a potential client for a ‘brief’ (technical term for ‘what client wants’ for his product). The challenge for the client servicing executive is to ‘feel the pulse’ of the client and try reading the client’s mind. He is a ‘hunter’ for new business and a bridge between the agency and client thus he must be aggressive and have good communication skills. The client servicing person is responsible for the account planning i.e. gathering basic insights, research etc to decide the communication strategy, the backbone of the campaign. Positions in this career range from junior level management trainee to a, account executive, rising to a Sr account executive, Account Supervisor, Account director, Group account Manager and finally the Client Servicing Director etc.

The client servicing person then ‘debriefs’ his Creative team and explains his version of the story. The Creative team partakes the responsibility of putting across the communication message in the best possible manner. It is the team of the Art and Copy person that visualise the communication campaign and in consultation with the senior Creative people decide upon the idea or concept. The Art person shapes the communication with visuals and graphics while the copy person must support it with effective lines. One can begin as a junior art person and go ahead to be a senior visualiser, Art director etc.

From a trainee copywriter, one can go ahead to be a junior copywriter, senior copywriter, creative director etc. Once the ads are approved, after various modifications the TV commercials are put into production. The art director directs the commercial while the Film producer is responsible for model co-ordination, arranging the shoot locations, dates and other technicalities to produce it. The film is directed and produced and after editing ready to be shared with the client. In case of print, the DTP operators are given the brief and explained how to create the ‘layout’. Once the designs are ready, the same is taken to the client for approval.

Other advertising jobs
Besides careers in mainline, advertising includes Internet advertising wherein qualified graphic designers, web programmers, copywriters etc are required besides the conventional client servicing team. Direct marketing, events and promotions, rural communication all form an integral part of modern advertising.

Advertising qualifications & advertising job salary
To get into client servicing, an MBA in marketing is a big plus.
As an Art professional one needs Commercial Art from JJ or Raheja’s School of Art
Advertising Copywriters need no formal training if they have an inborn creative flair for writing. are some Copywriting courses conducted by AAAI , Radio Bhuvan etc. Remuneration in ad agencies can be quite disappointing if you are fresh. But just as in all other fields, once you attain experience and perform well, money will be no hitch. Salaries begin from Indian rupees 5000 ( as trainees / junior cop and art people) and go upto 10000 within 2 years. As a management trainee for client servicing, you can begin with Indian Rs. 10000 and go upto Rs. 35000 p.m. within 5 years
Advertising – the word has enough power to tingle and send chills. One needs to have passion for the field because it is a demanding field. If you want a job, it’s not the place for you. Thus we have aptly titled this article ‘careers in advertising’.

~ author Lata S. Batra. Copyright©2005 indianchild.com.

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