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management seminars
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Management seminars usually address the major components that are required for the successful management of a business enterprise. For the successful management of a business, it is essential to understand the financial nuances of the business most importantly. Apart from the financing of the business it is also important to understand some other aspects of management such as strategic planning and marketing strategies. Therefore a proper management seminar usually covers all the above aspects in detail. One of the most important part of a management seminar is a hands-on unit about building a strong operating budget that focuses on recognizing and implementing the steps in the budgeting process. This unit should help the participants to learn how to identify basic data requirements for budgeting, use special schedules, effectively use a chart of accounts, and understand special budgeting situations. Another important section to be covered among the financial aspects of the management seminar would be the several facets of a cash flow budget. The objective of this module should be to enable participants to learn the difference between an operating budget and a cash flow budget and also understand the difference between revenues, receipts, expenses and disbursements. Another section on capital budget should ideally begin with a look at the balance sheet and the distinction between assets and liabilities. This module should then focus on different types of assets, knowing when and why a purchase is considered a capital outlay and how depreciation is reported. It is also important that the participants learn how to plan for capital outlays and identify various methods of paying for capital items. A module on Essential Business Practices is a must when it come to any management seminar. This module alerts participants to better understand the prevalence of crime along with identifying keys to fraud, how to spot it, and ways to prevent it. Other topics covered include common pitfalls, rules for sound business practices in, the components of an Employee Code of Conduct and reviewing cash management practices. None of the above modules would have any relevance if there is no strategic plan. Therefore a unit focusing on strategic planning that outlines steps necessary in the strategic planning process and the components of the plan is a must. Planning steps include forming a planning committee, examining the importance of mission, identifying the non-negotiables and types of essential data needed. Strategic planning committee members will also learn what a needs assessment entails, how to prepare a rough draft, forecast the next course of action and how to use the resources available. Marketing is becoming an increasingly important tool in planning for the future viability of any business concern and that is precisely why a management seminar cannot afford to miss out on this section. This module of the seminar usually defines marketing, and differentiates it from related disciplines such as public relations, advertising, promotion and sales. In addition, the following marketing components need to be addressed: research, internal marketing audit, identification of marketing projects, setting marketing objectives, targeting, selecting marketing strategies, creating promotional tools, making internal adjustments, and evaluation/recycling. ~ author Sakina Kadiwala. |
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